-
1 product idea
марк. = new product idea -
2 product idea
Реклама: замысел товара, товарная идея -
3 new product idea
марк. идея нового товара (общее представление о возможном товаре, включая представление о наборе функций и дизайне, возникшее у разработчиков новых товаров компании, а также предварительный план действий по созданию данного товара)Syn:See: -
4 new-product idea
Реклама: идея товара-новинки -
5 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
* * *
продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
6 product planning
марк. планирование товара, товарное планирование (систематическое принятие решений по всем аспектам разработки и управления продукцией фирмы; предполагает следующие виды деятельности: генерация новых идей; разработка и выведение на рынок новых товаров; ценообразование; товарное позиционирование; реклама; брендинг; проведение рыночных исследований, напр., поведения потребителей или рыночных возможностей; анализ товарных неудач; модификация и усовершенствование товаров компании в ответ на изменение предпочтений; стимулирование спроса и продаж и др.)See:product planning centre, product planning department, new product idea, product concept, product pricing, market positioning, advertising, branding, product modification, product promotion, product failure* * * -
7 product concept
1) марк. концепция товара (проработанный вариант идеи товара, описывающий основные характеристики товара, целевую группу потребителей, ценовую политику, маркетинговую политику, прогноз относительно уровня продаж и т. д.)Syn:See:2) марк. товарная концепция, концепция товара (используемая в маркетинге концепция, согласно которой каждый товар имеет определенное качество и цену, и поэтому товар нуждается в своей программе маркетинга, отражающей специфику товара)3) марк. = product orientationSee: -
8 new product
марк. товар-новинка, новый продукт (товар или услуга, отличающиеся от уже существующих настолько, что воспринимаются потребителями как новые)Syn:See: -
9 new product planning
марк. планирование новых товаров (систематическое принятие решений по всем аспектам разработки и управления новой продукцией компании; предполагает создание идеи и концепции нового товара, торговой марки и упаковки, разработка программы действий по реализации идеи нового товара от сырья до готового продукта, управление жизненным циклом товара)See: -
10 potential product
марк. потенциальный товар (товар, который фирма могла бы предложить рынку; он существует в форме идеи или концепции, созданной разработчиками товаров фирмы)See: -
11 commercialized product
эк. коммерциализированный товар* (товар, запущенный в коммерческое производство, т. е. производимый для продажи на рынке и получения прибыли)New product development is the process of transforming an idea into a commercialized
product. — Разработка нового продукта представляет собой процесс трансформации идеи нового товара в коммерциализированный товар.
See:Англо-русский экономический словарь > commercialized product
-
12 FITZALL PRODUCT
Автомобильный термин: термин, получивший своё наименование от фирмы, производящей альтернативные компоненты ( обычно электрокомпоненты) на основе т. н. "people idea" – "народной идеи" -
13 sexy
(b) (product, idea, car) branché -
14 sell
selpast tense, past participle - sold; verb1) (to give something in exchange for money: He sold her a car; I've got some books to sell.) vender2) (to have for sale: The farmer sells milk and eggs.) vender3) (to be sold: His book sold well.) venderse4) (to cause to be sold: Packaging sells a product.) hacer vender•- sell-out- be sold on
- be sold out
- sell down the river
- sell off
- sell out
- sell up
sell vb venderdo you sell stamps? ¿vendéis sellos?tr[sel]1 (gen) vender■ sorry, we don't sell stamps lo siento, pero no vendemos sellos2 familiar (convince) convencer de1 (product) venderse\SMALLIDIOMATIC EXPRESSION/SMALLto be sold on something estar entusiasmado,-a por algoto be sold out estar agotado,-a■ 'Sold out' "Agotadas las existencias"to sell like hot cakes venderse como rosquillasto sell oneself venderseto sell one's body vender el cuerpoto sell one's soul to the devil venderle el alma al diabloto sell somebody a pup venderle a alguien una mototo sell somebody down the river traicionar a alguiento sell somebody short (cheat) timar a alguien 2 (underestimate) subestimar a alguien, no reconocer el valor de alguien: vendersell vi: vendersev.(§ p.,p.p.: sold) = vender v.sel
1.
(past & past p sold) transitive verb1)a) \<\<goods/house/shares/player/insurance\>\> vendersell by 11.4.96 — fecha límite de venta: 11-4-96
to sell something TO somebody, to sell somebody something — venderle algo a alguien
to sell something FOR something — vender algo en or por algo
to sell something AT something: they are selling it at half price lo están vendiendo a mitad de precio; to sell something at a loss vender algo perdiendo dinero; to sell somebody short: he's been sold short ( unfairly treated) no lo han tratado como merece; ( ripped off) lo han timado; don't sell yourself short — tienes que hacerte valer, no te subestimes
b) ( achieve sales figure of)2) (colloq) ( make acceptable)to sell something TO somebody, to sell somebody something — convencer* a alguien de algo
to be sold on something: he's completely sold on the idea — está convencido de que es una magnífica idea; river
2.
via) \<\<person/company\>\> venderb) ( be sold) \<\<product\>\> venderseto sell AT/FOR something — venderse a/por algo
Phrasal Verbs:- sell off- sell out- sell up[sel] (pt, pp sold)1.VT venderdo you sell flowers? — ¿vende flores?
you've been sold * — (fig) te han dado gato por liebre
•
to sell sth for £1 — vender algo por una libra•
he doesn't sell himself very well — no es capaz de causar buena impresión, no convence mucho•
to sell sb an idea — (fig) convencer a algn de una idea•
to be sold on sth/sb * — estar cautivado por algo/algnI'm not exactly sold on the idea — no me entusiasma la idea, para mí la idea deja mucho que desear
- sell sb down the river2. VI1) [merchandise] vendersethe idea didn't sell — (fig) la idea no convenció
2) (=person)3.N(Comm) see hard 3.; see soft 2.- sell off- sell on- sell out- sell up* * *[sel]
1.
(past & past p sold) transitive verb1)a) \<\<goods/house/shares/player/insurance\>\> vendersell by 11.4.96 — fecha límite de venta: 11-4-96
to sell something TO somebody, to sell somebody something — venderle algo a alguien
to sell something FOR something — vender algo en or por algo
to sell something AT something: they are selling it at half price lo están vendiendo a mitad de precio; to sell something at a loss vender algo perdiendo dinero; to sell somebody short: he's been sold short ( unfairly treated) no lo han tratado como merece; ( ripped off) lo han timado; don't sell yourself short — tienes que hacerte valer, no te subestimes
b) ( achieve sales figure of)2) (colloq) ( make acceptable)to sell something TO somebody, to sell somebody something — convencer* a alguien de algo
to be sold on something: he's completely sold on the idea — está convencido de que es una magnífica idea; river
2.
via) \<\<person/company\>\> venderb) ( be sold) \<\<product\>\> venderseto sell AT/FOR something — venderse a/por algo
Phrasal Verbs:- sell off- sell out- sell up -
15 sell
1. transitive verb,1) verkaufensell something to somebody, sell somebody something — jemandem etwas verkaufen
2) (betray) verraten3) (offer dishonourably) verkaufen; verhökern (ugs. abwertend)sell oneself/one's soul — sich/seine Seele verkaufen (to Dat.)
I've been sold!, sold again! — ich bin [wieder] der/die Dumme! (ugs.)
5) (gain acceptance for)sell somebody as... — jemanden als... verkaufen (ugs.)
sell somebody the idea of doing something — jemanden für den Gedanken gewinnen, etwas zu tun
6)sell somebody on something — (coll.): (make enthusiastic) jemanden für etwas begeistern od. erwärmen
2. intransitive verb,be sold on something — (coll.) von etwas begeistert sein
1) sich verkaufen [lassen]; [Person:] verkaufenthe book sold 5,000 copies in a week — in einer Woche wurden 5 000 Exemplare des Buches verkauft
2)Phrasal Verbs:- sell off- sell out- sell out of- sell up* * *[sel]past tense, past participle - sold; verb1) (to give something in exchange for money: He sold her a car; I've got some books to sell.) verkaufen2) (to have for sale: The farmer sells milk and eggs.) verkaufen3) (to be sold: His book sold well.) sich verkaufen4) (to cause to be sold: Packaging sells a product.) einen guten Absatz sichern•- sell-out- be sold on
- be sold out
- sell down the river
- sell off
- sell out
- sell up* * *[sel]I. vt<sold, sold>1. (for money)we'll be \selling the tickets at £50 each wir verkaufen die Karten für 50 Pfund das StückI sold him my car for £600 ich verkaufte ihm mein Auto für 600 Pfundto \sell sth [for sb] on consignment AM etw [für jdn] in Zahlung nehmento \sell sth [to sb] on credit [jdm] etw auf Kredit verkaufento \sell [sb] sth at a loss/profit [jdm] etw mit Verlust/Gewinn verkaufento \sell [sb] sth at a price [jdm] etw zu einem Preis verkaufento \sell property Besitz veräußernto \sell sb into slavery/prostitution jdn in die Sklaverei/Prostitution verkaufento \sell sth wholesale/retail etw im Großhandel/Einzelhandel verkaufento \sell sth as is etw ohne Mängelgewähr verkaufen2. (persuade)she's really sold on the idea of buying a new car sie ist echt begeistert von der Idee, ein neues Auto zu kaufenhow do you plan to \sell her on your proposal? wie wollen Sie sie für Ihren Vorschlag gewinnen?3.▶ to \sell one's body [or oneself] seinen Körper verkaufen▶ to \sell sth short etw schlechtmachen▶ to \sell one's soul [to the devil] [dem Teufel] seine Seele verkaufenII. vi<sold, sold>1. (give for money) verkaufenI don't care what you offer me, I'm not \selling mir ist es egal, was Sie mir bieten, ich verkaufe nicht3. STOCKEXto \sell short leerverkaufen4.III. nto be a hard [or tough] /soft \sell schwer/leicht verkäuflich seinto give a product the hard \sell ein Produkt aggressiv verkaufenhe tried to give me the hard \sell er versuchte auf aggressive Art, mich zum Kauf zu bewegensoft \sell diskreter [o zurückhaltender] Verkauf* * *[sel] vb: pret, ptp sold1. vt1) item, goods verkaufen (sb sth, sth to sb jdm etw, etw an jdn); insurance policy abschließen (to mit); (business) goods verkaufen, absetzenI was sold this in Valencia — man hat mir das in Valencia verkauft
the book sold 3,000 copies — von dem Buch wurden 3.000 Exemplare verkauft
he could sell a fridge to an Eskimo — er könnte einem Eskimo einen Eisschrank andrehen (inf) or aufschwatzen (inf)
to sell insurance (for a living) — Versicherungsvertreter(in) m(f)
to sell one's life dearly he sold himself to the enemy — sein Leben teuer verkaufen er hat sich an den Feind verkauft
to sell one's soul to sb/sth — jdm/einer Sache seine Seele verschreiben
what are you selling it for? — wie viel verlangen Sie dafür?, wie viel wollen Sie dafür haben?
I can't remember what I sold it for — ich weiß nicht mehr, für wie viel ich es verkauft habe
3) (= promote the sale of) zugkräftig machen, einen guten Absatz verschaffen (+dat)you need advertising to sell your product —
nothing will sell this product, it's so bad — das Produkt ist so schlecht, dass es sich nicht verkaufen or an den Mann bringen (inf) lässt
4) (inf: gain acceptance for) schmackhaft machen (to sb jdm), gewinnen für (to sb jdn); religion aufschwatzen (inf), verkaufen (inf) (to sb jdm)you'll never sell them that idea —
I know I'll never be able to sell it to him — ich weiß, dass ich ihn dafür nicht erwärmen kann or dass er dafür nicht zu haben ist
5) (inf= convince of the worth of)
to sell sb on sth — jdn von etw überzeugento be sold on sb/sth — von jdm/etw begeistert sein
6) (fig: betray) verraten2. vi(person) verkaufen (to sb an jdn); (article) sich verkaufen (lassen)his book is selling well/won't sell — sein Buch verkauft sich gut/lässt sich nicht verkaufen
the house sold for £85,000 — das Haus wurde für £ 85.000 verkauft
the idea didn't sell (fig) — die Idee kam nicht an, die Idee fand keinen Anklang
3. nSee:→ hard sell, soft sell* * *sell [sel]A s1. umga) Schwindel mb) Reinfall m, Pleite f2. WIRTSCH umgb) Zugkraft f (eines Artikels)B v/t prät und pperf sold [səʊld]1. verkaufen, veräußern ( beide:for für;to sell, to be sold zu verkaufen;his novels have sold 20 million copies von seinen Romanen sind schon 20 Millionen Exemplare verkauft worden;3. fig verkaufen, einen guten Absatz sichern (dat):5. umg jemandem etwas verkaufen, schmackhaft machen, aufschwatzen:sell sb on sth jemanden für etwas begeistern oder erwärmen;be sold on sth von etwas überzeugt oder begeistert sein6. umga) jemanden beschummeln7. WIRTSCH umga) jemanden zum Kaufen anreizenb) sich jemanden als Kunden sichernC v/i1. verkaufen, Verkäufe tätigen:2. verkauft werden (at, for für)4. umg verfangen, ziehen:that won’t sell* * *1. transitive verb,1) verkaufenthe shop sells groceries — in dem Laden gibt es Lebensmittel [zu kaufen]
sell something to somebody, sell somebody something — jemandem etwas verkaufen
sell by... — (on package) ≈ mindestens haltbar bis...
2) (betray) verraten3) (offer dishonourably) verkaufen; verhökern (ugs. abwertend)sell oneself/one's soul — sich/seine Seele verkaufen (to Dat.)
4) (coll.): (cheat, disappoint) verraten; anschmieren (salopp)I've been sold!, sold again! — ich bin [wieder] der/die Dumme! (ugs.)
sell somebody as... — jemanden als... verkaufen (ugs.)
sell somebody the idea of doing something — jemanden für den Gedanken gewinnen, etwas zu tun
6)sell somebody on something — (coll.): (make enthusiastic) jemanden für etwas begeistern od. erwärmen
2. intransitive verb,be sold on something — (coll.) von etwas begeistert sein
1) sich verkaufen [lassen]; [Person:] verkaufenthe book sold 5,000 copies in a week — in einer Woche wurden 5 000 Exemplare des Buches verkauft
2)Phrasal Verbs:- sell off- sell out- sell up* * *(run) at a loss expr.mit Verlust verkaufen (arbeiten) ausdr. v.(§ p.,p.p.: sold)= absetzen v.verkaufen v. -
16 work
wə:k
1. noun1) (effort made in order to achieve or make something: He has done a lot of work on this project) trabajo2) (employment: I cannot find work in this town.) trabajo3) (a task or tasks; the thing that one is working on: Please clear your work off the table.) trabajo4) (a painting, book, piece of music etc: the works of Van Gogh / Shakespeare/Mozart; This work was composed in 1816.) obra5) (the product or result of a person's labours: His work has shown a great improvement lately.) trabajo6) (one's place of employment: He left (his) work at 5.30 p.m.; I don't think I'll go to work tomorrow.) trabajo
2. verb1) (to (cause to) make efforts in order to achieve or make something: She works at the factory three days a week; He works his employees very hard; I've been working on/at a new project.) trabajar2) (to be employed: Are you working just now?) trabajar, tener empleo3) (to (cause to) operate (in the correct way): He has no idea how that machine works / how to work that machine; That machine doesn't/won't work, but this one's working.) funcionar4) (to be practicable and/or successful: If my scheme works, we'll be rich!) funcionar, dar resultados5) (to make (one's way) slowly and carefully with effort or difficulty: She worked her way up the rock face.) progresar, desarrollar6) (to get into, or put into, a stated condition or position, slowly and gradually: The wheel worked loose.) volverse7) (to make by craftsmanship: The ornaments had been worked in gold.) trabajar, fabricar•- - work- workable
- worker
- works
3. noun plural1) (the mechanism (of a watch, clock etc): The works are all rusted.)2) (deeds, actions etc: She's devoted her life to good works.) mecanismo•- work-box
- workbook
- workforce
- working class
- working day
- work-day
- working hours
- working-party
- work-party
- working week
- workman
- workmanlike
- workmanship
- workmate
- workout
- workshop
- at work
- get/set to work
- go to work on
- have one's work cut out
- in working order
- out of work
- work of art
- work off
- work out
- work up
- work up to
- work wonders
work1 n1. trabajo2. obrain work con trabajo / que tiene trabajoout of work sin trabajo / paradoto get to work / to set to work ponerse a trabajarwork2 vb1. trabajar2. funcionarhow do you work this machine? ¿cómo funciona esta máquina?tr[wɜːk]1 (gen) trabajohe put a lot of hard work into that project trabajó mucho en ese proyecto, puso mucho esfuerzo en ese proyecto2 (employment) empleo, trabajowhat sort of work do you do? ¿qué clase de trabajo haces?, ¿a qué te dedicas?what time do you leave work? ¿a qué hora sales del trabajo?3 (building work, roadworks) obras nombre femenino plural4 (product, results) trabajo, obra5 (literary etc) obra1 (person) hacer trabajar2 (machine) manejar; (mechanism) accionardo you know how to work the video? ¿sabes cómo hacer funcionar el vídeo?3 (mine, oil well) explotar; (land, fields) trabajar, cultivar4 (produce) hacer5 (wood, metal, clay) trabajar; (dough) amasar6 (make by work or effort) trabajar1 (gen) trabajarshe works hard at her homework trabaja mucho en sus deberes, pone mucho esfuerzo en sus deberes2 (machine, system) funcionarhow does this machine work? ¿cómo funciona esta máquina?3 (medicine, cleaner) surtir efecto, tener efecto; (plan) tener éxito, salir bien, funcionar, resultar4 (move)1 familiar (everything) todo, todo el tinglado\SMALLIDIOMATIC EXPRESSION/SMALLit's all in a/the day's work todo forma parte del trabajo, es el pan nuestro de cada díaall work and no play makes Jack a dull boy hay que divertirse de vez en cuandoit works both ways es una arma de doble filokeep up the good work! ¡que siga así!the forces at work los elementos en juegoto be in work tener trabajo, tener un empleoto be out of work estar en el paro, estar sin trabajo, estar parado,-ato get down/set to work ponerse a trabajar, poner manos a la obrato get worked up exaltarse, excitarse, ponerse nervioso,-ato give somebody the (full) works tratar a alguien a lo grandeto have one's work cut out to do something costarle a uno mucho trabajo hacer algoto make light/short work of something despachar algo deprisato work like a Trojan trabajar como un negroto work loose soltarse, aflojarseto work one's fingers to the bone dejarse los codos trabajandoto work oneself to death matarse trabajandoto work to rule hacer huelga de celopublic works obras nombre femenino plural públicaswork basket costurero, cesto de laborwork camp campamento de trabajowork experience experiencia laboralwork of art obra de artework permit permiso de trabajowork station SMALLCOMPUTING/SMALL estación nombre femenino de trabajo, terminal nombre masculino de trabajowork surface encimera1) operate: trabajar, operarto work a machine: operar una máquina2) : lograr, conseguir (algo) con esfuerzoto work one's way up: lograr subir por sus propios esfuerzos3) effect: efectuar, llevar a cabo, obrar (milagros)4) make, shape: elaborar, fabricar, formara beautifully wrought vase: un florero bellamente elaborado5)to work up : estimular, excitardon't get worked up: no te agiteswork vi1) labor: trabajarto work full-time: trabajar a tiempo completo2) function: funcionar, servirwork adj: laboralwork n1) labor: trabajo m, labor f2) employment: trabajo m, empleo m3) task: tarea f, faena f4) deed: obra f, labor fworks of charity: obras de caridad5) : obra f (de arte o literatura)6) workmanship7) works nplfactory: fábrica f8) works nplmechanism: mecanismo mv.• andar v.• elaborar v.• funcionar v.• hacer funcionar v.• hacer trabajar v.• laborear v.• labrar v.• marchar v.• obrar v.• trabajar v.adj.• laborable adj.n.• chamba s.f.• fábrica s.f.• labor s.f.• mecanismo s.m.• obra s.f.• sobrehueso s.m.• trabajar s.m.• trabajo s.m.wɜːrk, wɜːk
I
1) u (labor, tasks) trabajo mthe house needs a lot of work done o (BrE) doing to it — la casa necesita muchos arreglos
she put a lot of work into it — puso mucho esfuerzo or empeño en ello
to set to work — ponerse* a trabajar, poner* manos a la obra
keep up the good work — sigue (or sigan etc) así!
it's all in a day's work — es el pan nuestro de cada día
to have one's work cut out: she's going to have her work cut out to get the job done in time le va a costar terminar el trabajo a tiempo; to make short work of something: Pete made short work of the ironing Pete planchó todo rapidísimo; you made short work of that pizza! te has despachado pronto la pizza!; all work and no play makes Jack a dull boy — hay que dejar tiempo para el esparcimiento
2) u ( employment) trabajo mto look for/find work — buscar*/encontrar* trabajo
to go to work — ir* a trabajar or al trabajo
they both go out to work — (BrE) los dos trabajan (afuera)
I start/finish work at seven — entro a trabajar or al trabajo/salgo del trabajo a las siete
3) (in phrases)at work: he's at work está en el trabajo, está en la oficina (or la fábrica etc); they were hard at work estaban muy ocupados trabajando; other forces were at work intervenían otros factores, había otros factores en juego; men at work obras, hombres trabajando; in work (BrE): those in work quienes tienen trabajo; off work: she was off work for a month after the accident después del accidente estuvo un mes sin trabajar; he took a day off work se tomó un día libre; out of work: the closures will put 1,200 people out of work los cierres dejarán en la calle a 1.200 personas; to be out of work estar* sin trabajo or desocupado or desempleado or (Chi tb) cesante, estar* parado or en el paro (Esp); (before n) out-of-work — desocupado, desempleado, parado (Esp), cesante (Chi)
4)a) c (product, single item) obra fb) u ( output) trabajo mit was the work of a professional — era obra de un profesional; see also works
II
1.
1) \<\<person\>\> trabajarto get working — ponerse* a trabajar, poner* manos a la obra
to work hard — trabajar mucho or duro
to work AT something: you have to work at your service tiene que practicar el servicio; a relationship is something you have to work at una relación de pareja requiere cierto esfuerzo; she was working away at her accounts estaba ocupada con su contabilidad; to work FOR somebody trabajar para alguien; to work for oneself trabajar por cuenta propia; to work FOR something: fame didn't just come to me: I had to work for it la fama no me llegó del cielo, tuve que trabajar para conseguirla; he's working for his finals está estudiando or está preparándose para los exámenes finales; to work IN something: to work in marble trabajar el mármol or con mármol; to work in oils pintar al óleo, trabajar con óleos; to work ON something: he's working on his car está arreglando el coche; scientists are working on a cure los científicos están intentando encontrar una cura; she hasn't been fired yet, but she's working on it (hum) todavía no la han echado, pero parece empeñada en que lo hagan; we're working on the assumption that... partimos del supuesto de que...; the police had very little to work on la policía tenía muy pocas pistas; to work UNDER somebody — trabajar bajo la dirección de alguien
2)a) (operate, function) \<\<machine/system\>\> funcionar; \<\<drug/person\>\> actuar*to work against/in favor of somebody/something — obrar en contra/a favor de alguien/algo
it works both ways: you have to make an effort too, you know: it works both ways — tú también tienes que hacer el esfuerzo, ¿sabes? funciona igual or (esp AmL) parejo para los dos
b) ( have required effect) \<\<drug/plan/method\>\> surtir efectotry it, it might work — pruébalo, quizás resulte
these colors just don't work together — estos colores no pegan or no combinan
3) (slip, travel) (+ adv compl)his socks had worked down to his ankles — se le habían caído los calcetines; see also free I 1) c), loose I 1) b)
2.
vt1)a) ( force to work) hacer* trabajarb) ( exploit) \<\<land/soil\>\> trabajar, labrar; \<\<mine\>\> explotarc) \<\<nightclubs/casinos\>\> trabajar end) ( pay for by working)2) ( cause to operate)do you know how to work the machine? — ¿sabes manejar la máquina?
3)a) (move gradually, manipulate) (+ adv compl)to work one's way: we worked our way toward the exit nos abrimos camino hacia la salida; I worked my way through volume three logré terminar el tercer volumen; she worked her way to the top of her profession — trabajó hasta llegar a la cima de su profesión
b) (shape, fashion) \<\<clay/metal\>\> trabajar; \<\<dough\>\> sobar, amasar4)a) (past & past p worked or wrought) ( bring about) \<\<miracle\>\> hacer*; see also wrought Ib) (manage, arrange) (colloq) arreglarshe worked it so that I didn't have to pay — se las arregló or se las ingenió para que yo no tuviera que pagar
•Phrasal Verbs:- work off- work out- work up[wɜːk]1. N1) (=activity) trabajo m; (=effort) esfuerzo m•
to be at work on sth — estar trabajando sobre algo•
work has begun on the new dam — se han comenzado las obras del nuevo embalse•
it's all in a day's work — es pan de cada día•
to do one's work — hacer su trabajo•
to get some work done — hacer algo (de trabajo)•
to get on with one's work — seguir trabajando•
it's hard work — es mucho trabajo, cuesta (trabajo)•
a piece of work — un trabajo•
she's put a lot of work into it — le ha puesto grandes esfuerzos•
to make quick work of sth/sb — despachar algo/a algn con rapidez•
to set to work — ponerse a trabajar•
to make short work of sth/sb — despachar algo/a algn con rapidez•
to start work — ponerse a trabajarnasty 1., 4)to have one's work cut out —
2) (=employment, place of employment) trabajo m"work wanted" — (US) "demandas de empleo"
•
to be at work — estar trabajandoaccidents at work — accidentes mpl laborales
•
to go to work — ir a trabajar•
to be in work — tener trabajo•
she's looking for work — está buscando trabajo•
it's nice work if you can get it — es muy agradable para los que tienen esa suerte•
I'm off work for a week — tengo una semana de permiso•
to be out of work — estar desempleado or parado or en paro•
to put sb out of work — dejar a algn sin trabajo•
on her way to work — camino del trabajo3) (=product, deed) obra f; (=efforts) trabajothis is the work of a professional/madman — esto es trabajo de un profesional/loco
what do you think of his work? — ¿qué te parece su trabajo?
•
his life's work — el trabajo al que ha dedicado su vida4) (Art, Literat etc) obra f•
a literary work — una obra literaria5) works [of machine, clock etc] mecanismo msing- bung or gum up the worksspannerMinistry of Works — Ministerio m de Obras Públicas
2. VI1) (gen) trabajar; (=be in a job) tener trabajo•
he is working at his German — está dándole al alemán•
she works in a bakery — trabaja en una panaderíahe works in education/publishing — trabaja en la enseñanza/el campo editorial
he prefers to work in wood/oils — prefiere trabajar la madera/con óleos
•
to work to rule — (Ind) estar en huelga de celo•
to work towards sth — trabajar or realizar esfuerzos para conseguir algo- work like a slave or Trojan etc2) (=function) [machine, car] funcionarmy brain doesn't seem to be working today — hum mi cerebro no funciona hoy como es debido
•
it may work against us — podría sernos desfavorable•
this can work both ways — esto puede ser un arma de doble filo•
to get sth working — hacer funcionar algo•
it works off the mains — funciona con la electricidad de la red3) (=be effective) [plan] salir, marchar; [drug, medicine, spell] surtir efecto, ser eficaz; [yeast] fermentarhow long does it take to work? — ¿cuánto tiempo hace falta para que empiece a surtir efecto?
the scheme won't work — el proyecto no es práctico, esto no será factible
it won't work, I tell you! — ¡te digo que no se puede (hacer)!
4) [mouth, face, jaws] moverse, torcerse5) (=move gradually)•
to work round to a question — preparar el terreno para preguntar algowhat are you working round to? — ¿adónde va a parar todo esto?, ¿qué propósito tiene todo esto?
3. VT1) (=make work) hacer trabajarto work o.s. to death — matarse trabajando
2) (=operate)can you work it? — ¿sabes manejarlo?
3) (=achieve) [+ change] producir, motivar; [+ cure] hacer, efectuar; [+ miracle] hacerwonder 1., 2)4) (Sew) coser; (Knitting) [+ row] hacer5) (=shape) [+ dough, clay] trabajar; [+ stone, marble] tallar, grabarworked flint — piedra f tallada
6) (=exploit) [+ mine] explotar; [+ land] cultivar7) (=manoeuvre)•
to work o.s. into a rage — ponerse furioso, enfurecerse•
to work one's way along — ir avanzando poco a pocoto work one's way up a cliff — escalar poco a poco or a duras penas un precipicio
to work one's way up to the top of a company — llegar a la dirección de una compañía por sus propios esfuerzos
8) (=finance)•
to work one's passage on a ship — costearse un viaje trabajando•
to work one's way through college — costearse los estudios universitarios trabajando4.CPDwork camp N — campamento m laboral
work ethic N — ética f del trabajo
work experience N — experiencia f laboral
work force N — (=labourers) mano f de obra; (=personnel) plantilla f
work in progress N — trabajo m en proceso
work permit N — permiso m de trabajo
work prospects NPL — [of student] perspectivas fpl de trabajo
work study N — práctica f estudiantil
work surface N — = worktop
work therapy N — laborterapia f, terapia f laboral
work week N — (US) semana f laboral
- work in- work off- work on- work out- work up* * *[wɜːrk, wɜːk]
I
1) u (labor, tasks) trabajo mthe house needs a lot of work done o (BrE) doing to it — la casa necesita muchos arreglos
she put a lot of work into it — puso mucho esfuerzo or empeño en ello
to set to work — ponerse* a trabajar, poner* manos a la obra
keep up the good work — sigue (or sigan etc) así!
it's all in a day's work — es el pan nuestro de cada día
to have one's work cut out: she's going to have her work cut out to get the job done in time le va a costar terminar el trabajo a tiempo; to make short work of something: Pete made short work of the ironing Pete planchó todo rapidísimo; you made short work of that pizza! te has despachado pronto la pizza!; all work and no play makes Jack a dull boy — hay que dejar tiempo para el esparcimiento
2) u ( employment) trabajo mto look for/find work — buscar*/encontrar* trabajo
to go to work — ir* a trabajar or al trabajo
they both go out to work — (BrE) los dos trabajan (afuera)
I start/finish work at seven — entro a trabajar or al trabajo/salgo del trabajo a las siete
3) (in phrases)at work: he's at work está en el trabajo, está en la oficina (or la fábrica etc); they were hard at work estaban muy ocupados trabajando; other forces were at work intervenían otros factores, había otros factores en juego; men at work obras, hombres trabajando; in work (BrE): those in work quienes tienen trabajo; off work: she was off work for a month after the accident después del accidente estuvo un mes sin trabajar; he took a day off work se tomó un día libre; out of work: the closures will put 1,200 people out of work los cierres dejarán en la calle a 1.200 personas; to be out of work estar* sin trabajo or desocupado or desempleado or (Chi tb) cesante, estar* parado or en el paro (Esp); (before n) out-of-work — desocupado, desempleado, parado (Esp), cesante (Chi)
4)a) c (product, single item) obra fb) u ( output) trabajo mit was the work of a professional — era obra de un profesional; see also works
II
1.
1) \<\<person\>\> trabajarto get working — ponerse* a trabajar, poner* manos a la obra
to work hard — trabajar mucho or duro
to work AT something: you have to work at your service tiene que practicar el servicio; a relationship is something you have to work at una relación de pareja requiere cierto esfuerzo; she was working away at her accounts estaba ocupada con su contabilidad; to work FOR somebody trabajar para alguien; to work for oneself trabajar por cuenta propia; to work FOR something: fame didn't just come to me: I had to work for it la fama no me llegó del cielo, tuve que trabajar para conseguirla; he's working for his finals está estudiando or está preparándose para los exámenes finales; to work IN something: to work in marble trabajar el mármol or con mármol; to work in oils pintar al óleo, trabajar con óleos; to work ON something: he's working on his car está arreglando el coche; scientists are working on a cure los científicos están intentando encontrar una cura; she hasn't been fired yet, but she's working on it (hum) todavía no la han echado, pero parece empeñada en que lo hagan; we're working on the assumption that... partimos del supuesto de que...; the police had very little to work on la policía tenía muy pocas pistas; to work UNDER somebody — trabajar bajo la dirección de alguien
2)a) (operate, function) \<\<machine/system\>\> funcionar; \<\<drug/person\>\> actuar*to work against/in favor of somebody/something — obrar en contra/a favor de alguien/algo
it works both ways: you have to make an effort too, you know: it works both ways — tú también tienes que hacer el esfuerzo, ¿sabes? funciona igual or (esp AmL) parejo para los dos
b) ( have required effect) \<\<drug/plan/method\>\> surtir efectotry it, it might work — pruébalo, quizás resulte
these colors just don't work together — estos colores no pegan or no combinan
3) (slip, travel) (+ adv compl)his socks had worked down to his ankles — se le habían caído los calcetines; see also free I 1) c), loose I 1) b)
2.
vt1)a) ( force to work) hacer* trabajarb) ( exploit) \<\<land/soil\>\> trabajar, labrar; \<\<mine\>\> explotarc) \<\<nightclubs/casinos\>\> trabajar end) ( pay for by working)2) ( cause to operate)do you know how to work the machine? — ¿sabes manejar la máquina?
3)a) (move gradually, manipulate) (+ adv compl)to work one's way: we worked our way toward the exit nos abrimos camino hacia la salida; I worked my way through volume three logré terminar el tercer volumen; she worked her way to the top of her profession — trabajó hasta llegar a la cima de su profesión
b) (shape, fashion) \<\<clay/metal\>\> trabajar; \<\<dough\>\> sobar, amasar4)a) (past & past p worked or wrought) ( bring about) \<\<miracle\>\> hacer*; see also wrought Ib) (manage, arrange) (colloq) arreglarshe worked it so that I didn't have to pay — se las arregló or se las ingenió para que yo no tuviera que pagar
•Phrasal Verbs:- work off- work out- work up -
17 favor
favor sustantivo masculino◊ ¿me puedes hacer un favor? can you do me a favor?;vengo a pedirte un favor I've come to ask you (for) a favor; ¿me harías el favor de copiarme esto? would you copy this for me, please?; hagan el favor de esperar would you mind waiting, please?b) ( en locs)dos votos a favor two votes in favor; en favor de in favour of; estar a favor de algo/algn/hacer algo to be in favor( conjugate favor) of sth/sb/doing sth; por favor please
favor sustantivo masculino
1 favour, US favor: ¿me puedes hacer un favor?, could you do me a favour?
2 favores (de una mujer) favours Locuciones: estar a favor de, to be in favour of
por favor, please ' favor' also found in these entries: Spanish: abogar - abonar - admitir - aguantar - alegar - alta - alto - apestosa - apestoso - aquí - asiento - baja - bajo - balanza - cara - cobrar - cobrarse - coger - correrse - decir - declararse - delante - desgracia - desobedecer - envolver - favorecer - fuego - guardar - hacer - instante - interceder - introducir - lanza - liquidación - luz - pagar - parar - partidaria - partidario - pedir - por - pronunciarse - resolverse - salir - silencio - soborno - su - voto - abdicar - atención English: against - argue - argument - ask - assessment - believe in - biased - bring - bring in - campaign - carefully - carve up - charity - come out - complete - con - disregard - disturb - divulge - do - electioneering - favor - favour - feature - fetch in - find - for - fragile - get - hand out - hand up - kindly - longhand - lower - make out - mind - oblige - odds - path - please - plus - put back - put through - really - receipt - redeeming - repay - report - return - ring uptr['feɪvəSMALLr/SMALL]1 SMALLAMERICAN ENGLISH/SMALL→ link=favour favour{favor ['feɪvər] vt1) support: estar a favor de, ser partidario de, apoyar2) oblige: hacerle un favor a3) prefer: preferir4) resemble: parecerse a, salir afavor n: favor min favor of: a favor dean error in his favor: un error a su favorn.• beneficio s.m.• bondad s.f.• favor s.m.• fineza s.f.• merced s.f. (US)v.• agraciar v.• apoyar v.• favorecer v.• servir v.• sufragar v.
IBrE favour 'feɪvər, 'feɪvə(r) noun1) ua) ( approval)to find favor with somebody — (frml) ser* bien recibido por alguien, tener* buena acogida por parte de alguien (frml)
to gain/lose favor — ganar/perder* aceptación
to fall from o out of favor: that idea has fallen out of favor with them esa idea ha perdido popularidad entre ellos; she's fallen from favor with his family ha caído en desgracia con su familia; to curry favor with somebody — tratar de congraciarse con alguien, tratar de ganarse el favor de alguien
b) ( partiality) favoritismo mto show favor to somebody — favorecer* a alguien
2)to speak in favor of somebody o in somebody's favor — hablar a or en favor de alguien
to be/speak in favor of something/-ing — estar*/hablar a favor de algo/+ inf
the judge found in the plaintiff's favor — el juez se pronunció a or en favor del demandante
the wind is in our favor — llevamos or tenemos el viento a nuestro favor
3) c ( act of kindness) favor mcan I ask you a favor o ask a favor of you? — ¿puedo pedirte un favor?
to do somebody a favor — hacerle* un favor a alguien
II
BrE favour transitive verba) ( be in favor of) \<\<proposal\>\> estar* a favor de, ser* partidario de, apoyarb) ( benefit) favorecer*c) ( treat preferentially) favorecer*, tratar con favoritismod) favored past pmost favored nation — nación f más favorecida
(US) ['feɪvǝ(r)]the o a favored few — una minoría selecta
1. N1) (=kindness) favor mI don't expect any favours in return — no espero que me devuelvas/devuelvan etc el favor
•
he did it as a favour (to me) — (me) lo hizo como un favor•
to ask a favour of sb — pedir un favor a algn•
to do sb a favour — hacer un favor a algndo me the favour of closing the door — ¿me hace el favor de cerrar la puerta?
do me a favour! * — iro ¡haz el favor! iro
do me a favour and clear off * — ¡haz el favor de largarte! *
2) (=approval)•
to curry favour with sb — tratar de ganar el favor de algn•
to find favour with sb — [person] ganarse la aceptación de algn; [suggestion, product, style] tener buena acogida por parte de algn, ser bien acogido por algn•
to gain favour with sb — ganarse la aceptación de algn•
to be in favour with sb — [person] gozar del favor de algn; [product, style] gozar de la aceptación de algn•
to lose favour — perder aceptación•
he's currently out of favour with the prime minister — actualmente no goza del favor del primer ministroBritish companies are clearly out of favour — se ve claramente que las compañías británicas no tienen aceptación
to fall out of favour — [person] caer en desgracia; [product, style] perder aceptación
•
to win sb's favour — ganarse la aceptación de algn•
his proposals were not looked upon with favour — sus propuestas no fueron consideradas favorablemente3) (=support, advantage) favor m•
to be in favour of (doing) sth — estar a favor de (hacer) algo, ser partidario de (hacer) algohe is in favour of the death penalty — está a favor de or es partidario de la pena de muerte
I am in favour of selling the house — soy partidario de or estoy a favor de vender la casa
the result of the vote was 111 in favour and 25 against — el resultado de la votación fue 111 votos a favor y 25 en contra
•
the court found in their favour — el tribunal falló a or en su favorbalance in your favour — saldo m a su favor
•
that's a point in his favour — es un punto a su favor4) (=favouritism) favoritismo mto show favour to sb — favorecer a algn, tratar a algn con favoritismo
5)your favour of the 5th inst — † (Comm) su atenta del 5 del corriente
6) (Hist) (=token) prenda f, favor † m2. VT1) (=support) [+ idea, scheme, view] estar a favor de, ser partidario dehe favours higher taxes — está a favor de or es partidario de impuestos más elevados
2) (=be beneficial to) favorecercircumstances that favour this scheme — circunstancias fpl que favorecen este plan, circunstancias fpl propicias para este plan
3) (=prefer, like) preferir4) (=treat with favouritism) tratar con favoritismo5) frm (=honour)he eventually favoured us with a visit — hum por fin nos honró con su visita, por fin se dignó a visitarnos
6) (=resemble) parecerse a, salir ahe favours his father — se parece a su padre, sale a su padre
7) (=protect) [+ injured limb] tener cuidado con8) (Sport)* * *
IBrE favour ['feɪvər, 'feɪvə(r)] noun1) ua) ( approval)to find favor with somebody — (frml) ser* bien recibido por alguien, tener* buena acogida por parte de alguien (frml)
to gain/lose favor — ganar/perder* aceptación
to fall from o out of favor: that idea has fallen out of favor with them esa idea ha perdido popularidad entre ellos; she's fallen from favor with his family ha caído en desgracia con su familia; to curry favor with somebody — tratar de congraciarse con alguien, tratar de ganarse el favor de alguien
b) ( partiality) favoritismo mto show favor to somebody — favorecer* a alguien
2)to speak in favor of somebody o in somebody's favor — hablar a or en favor de alguien
to be/speak in favor of something/-ing — estar*/hablar a favor de algo/+ inf
the judge found in the plaintiff's favor — el juez se pronunció a or en favor del demandante
the wind is in our favor — llevamos or tenemos el viento a nuestro favor
3) c ( act of kindness) favor mcan I ask you a favor o ask a favor of you? — ¿puedo pedirte un favor?
to do somebody a favor — hacerle* un favor a alguien
II
BrE favour transitive verba) ( be in favor of) \<\<proposal\>\> estar* a favor de, ser* partidario de, apoyarb) ( benefit) favorecer*c) ( treat preferentially) favorecer*, tratar con favoritismod) favored past pmost favored nation — nación f más favorecida
the o a favored few — una minoría selecta
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18 sell
I [sel]nome colloq. (deception) fregatura f., bidone m.II 1. [sel]1) vendereto sell sth. to sb., to sell sb. sth. vendere qcs. a qcn.; to sell sth. at o for Ј 5 vendere qcs. a 5 sterline; "stamps sold here" "si vendono francobolli"; the novel has sold millions (of copies) il romanzo ha venduto milioni di copie; to sell sth. back — rivendere qcs
2) (promote sale of) [ scandal] fare vendere [ newspaper]3) [person, government] (put across) trasmettere, comunicare; (make attractive) fare accettare [idea, image, policy]4) colloq. (cause to appear true)2.to sell sb. sth., to sell sth. to sb. — fare credere [qcs.] a qcn. [story, excuse]
1) [person, shop] vendere2) [product, house, book] vendersi3.to sell oneself — (prostitute oneself) vendersi; (put oneself across) valorizzarsi
- sell off- sell out- sell up••to be sold on — essere entusiasta di [idea, person]
* * *[sel]past tense, past participle - sold; verb1) (to give something in exchange for money: He sold her a car; I've got some books to sell.) vendere2) (to have for sale: The farmer sells milk and eggs.) vendere3) (to be sold: His book sold well.) vendersi4) (to cause to be sold: Packaging sells a product.) far vendere•- sell-out- be sold on
- be sold out
- sell down the river
- sell off
- sell out
- sell up* * *sell /sɛl/n.2 (fam.) imbroglio; turlupinatura; bidone, fregatura, fregata (pop.)● ( di un prodotto preconfezionato) sell-by date, data di scadenza: to be past one's sell-by date, ( di un prodotto) essere scaduto; (fig.: di una persona) essere passé (franc.), non essere più tanto giovane □ ( Borsa) sell order, ordine di vendita.♦ (to) sell /sɛl/(pass. e p. p. sold)A v. t.1 vendere ( anche fig.); smerciare; spacciare; (leg.) alienare, cedere; (fig.) tradire: Do you sell pet food?, vendete alimenti per animali?; to sell one's country, vendersi al nemico; tradire la patria; to sell an estate, alienare una proprietà; ( di merce) to be sold by weight, essere venduta (o andare) a peso; to sell one's life dearly, vender cara la vita (fam.: la pelle)3 (fam.) ingannare; imbrogliare; fregare (pop.)B v. i.2 (fam.) essere accettato (o accolto bene); incontrare: Do you think the idea will sell?, pensi che l'idea incontrerà?● to sell at any price, vendere (tanto) per vendere □ (fin., comm.) to sell at best, vendere al meglio □ to sell at a loss, vendere in perdita □ to sell below cost, vendere sottocosto □ to sell by auction, vendere all'asta (o all'incanto) □ to sell by retail, vendere al dettaglio (o al minuto) □ to sell cash on delivery, vendere contrassegno □ to sell st. cheap [dear], vendere qc. a basso [a caro] prezzo □ (fam.) to sell sb. down the river, tradire q.; vendere q. (fig.) □ to sell for cash, vendere per contanti □ ( Borsa) to sell for a fall, speculare al ribasso □ ( Borsa, comm.) to sell for forward (o future) delivery, vendere per consegna futura (o differita) □ ( Borsa) to sell forward, vendere a termine □ to sell st. house-to-house, vendere qc. porta a porta □ to sell insurance, stipulare contratti di assicurazione; vendere polizze □ to sell like hot cakes, andare a ruba □ to sell oneself, vendersi; prostituirsi ( anche fig.); (fam.) saper vendere la propria merce ( anche fig.) □ (fig.) to sell the pass, tradire la causa □ ( slang antiq.) to sell sb. a pup, rifilare un bidone (o una patacca) a q. □ to sell retail, vendere al dettaglio □ ( Borsa) to sell short, vendere allo scoperto ( titoli o merci) □ (fig.) to sell sb. [st.] short, presentare q. [qc.] in cattiva luce; sminuire, sottovalutare q. [qc.] □ to sell one's soul to the devil, vendere l'anima al diavolo □ to sell wholesale, vendere all'ingrosso □ (fam.) Sold again!, me (o te) l'han fatta di nuovo!; ci sono (o ci sei) cascato di nuovo □ «to be sold» ( avviso o cartello), «da vendere; in vendita».* * *I [sel]nome colloq. (deception) fregatura f., bidone m.II 1. [sel]1) vendereto sell sth. to sb., to sell sb. sth. vendere qcs. a qcn.; to sell sth. at o for Ј 5 vendere qcs. a 5 sterline; "stamps sold here" "si vendono francobolli"; the novel has sold millions (of copies) il romanzo ha venduto milioni di copie; to sell sth. back — rivendere qcs
2) (promote sale of) [ scandal] fare vendere [ newspaper]3) [person, government] (put across) trasmettere, comunicare; (make attractive) fare accettare [idea, image, policy]4) colloq. (cause to appear true)2.to sell sb. sth., to sell sth. to sb. — fare credere [qcs.] a qcn. [story, excuse]
1) [person, shop] vendere2) [product, house, book] vendersi3.to sell oneself — (prostitute oneself) vendersi; (put oneself across) valorizzarsi
- sell off- sell out- sell up••to be sold on — essere entusiasta di [idea, person]
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19 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
20 advance
1. verb1) (to move forward: The army advanced towards the town; Our plans are advancing well; He married the boss's daughter to advance (= improve) his chances of promotion.) avanzar, proceder2) (to supply (someone) with (money) on credit: The bank will advance you $500.) adelantar
2. noun1) (moving forward or progressing: We've halted the enemy's advance; Great advances in medicine have been made in this century.) avance, adelanto, progreso2) (a payment made before the normal time: Can I have an advance on my salary?) anticipo3) ((usually in plural) an attempt at (especially sexual) seduction.) insinuación, propuesta
3. adjective1) (made etc before the necessary or agreed time: an advance payment.) por adelantado, anticipado2) (made beforehand: an advance booking.) anticipado3) (sent ahead of the main group or force: the advance guard.) avanzadilla•- advanced- in advance
advance1 n1. avance2. adelanto / progreso / avance3. anticipo / adelantoI need an advance of £50 necesito un adelanto de 50 librasin advance por adelantado / con antelaciónadvance2 vb1. avanzar2. adelantartr[əd'vɑːns]1 (movement) avance nombre masculino2 (progress) adelanto, progreso, avance nombre masculino3 (payment) anticipo1 (person, object) avanzar3 (money) anticipar, adelantar4 (price) aumentar, incrementar5 (cause, interests) favorecer, ayudar6 (date) adelantar■ he wants to advance the date of the meeting to the 5th quiere adelantar la fecha de la reunión al día cinco1 (move forward) avanzar■ as the days advanced our problems increased conforme pasaban los días nuestros problemas fueron creciendo2 (rise) subir\SMALLIDIOMATIC EXPRESSION/SMALL■ to book/prepare in advance reservar/preparar con antelaciónin advance of antes deto make advances progresarto make advances to somebody (contact) establecer contacto con 2 (proposal) hacer una propuesta a 3 (sexually) insinuarse a alguienadvance booking reserva anticipadaadvance guard avanzadillaadvance notice previo avisoadvance party avanzadillaadvance payment pago anticipadoadvance warning previo aviso1) : avanzar, adelantarto advance troops: avanzar las tropas2) promote: ascender, promover3) propose: proponer, presentar4) : adelantar, anticiparthey advanced me next month's salary: me adelantaron el sueldo del próximo mesadvance vi1) proceed: avanzar, adelantarse2) progress: progresaradvance adj: anticipadoadvance notice: previo avisoadvance n1) progression: avance m2) progress: adelanto m, mejora f, progreso m3) rise: aumento m, alza f4) loan: anticipo m, préstamo m5)in advance : por adelantadoadj.• adelantado, -a adj.• anticipado, -a adj.n.• adelantamiento s.m.• adelanto s.m.• anticipación s.f.• anticipo s.m.• avance s.m.• paso s.m.• progreso s.m.v.• acrecentar v.• adelantarse v.• anticipar v.• avanzar v.• aventajar v.• fomentar v.• ganar v.• progresar v.• proponer v.
I
1. əd'væns, əd'vɑːnsa) \<\<person/vehicleoops\>\> avanzar*; \<\<science/project/society\>\> avanzar*, progresarto advance on somebody/something — avanzar* hacia alguien/sobre algo
b) advancing pres p
2.
vt1) ( move forward) avanzar*, adelantar; ( further) \<\<knowledge\>\> fomentar, potenciar; \<\<interests/cause\>\> promover*2) ( suggest) \<\<idea\>\> presentar, proponer*; \<\<opinion\>\> dar*3)a) \<\<date/meeting\>\> adelantarb) \<\<money/wages\>\> anticipar, adelantar
II
1) c u (of person, army, vehicle) avance m; (of civilization, science) avance m, progreso m, adelanto mwith the advance of old age — con el paso de los años, a medida que envejece (or envejecía etc)
to make advances to somebody — hacerle* insinuaciones a alguien, insinuársele* a alguien
3) ca) ( early payment) anticipo m, adelanto madvance on something: they gave me an advance of £100 on my salary — me dieron un adelanto or anticipo de 100 libras a cuenta del sueldo
b) ( loan) préstamo m4) (in phrases)in advance: to pay in advance pagar* por adelantado or por anticipado; tickets are $10 in advance las entradas cuestan 10 dólares si se compran por adelantado; it was planned well in advance se planeó con mucha antelación or anticipación; thanking you in advance — agradeciéndole de antemano su atención
III
adjective (before n)a) ( ahead of time)advance booking is essential — es imprescindible hacer la reserva por anticipado or con anticipación
without any advance warning o notice — sin previo aviso
advance payment — pago m anticipado or (por) adelantado
b)advance man — (AmE Pol) relaciones m públicas
[ǝd'vɑːns]advance man o agent — (AmE Theat) agente m
1. N1) (=forward movement) avance m2) (=progress) (in science, technology) avance m, adelanto m ; [of disease] avance man important scientific advance — un importante avance or adelanto científico
the rapid advance of modern industrial society — el vertiginoso desarrollo de la sociedad industrial moderna
with the advance of old age — según se va/iba envejeciendo
3) [of money]a) (=initial payment) anticipo m, adelanto mshe was paid a £530,000 advance for her next novel — le dieron un anticipo or adelanto de 530.000 libras por su próxima novela
b) (on salary)could you give me an advance? — ¿me podría dar un anticipo?
•
she got an advance on her salary — consiguió que le anticiparan parte del sueldoc) (=loan) préstamo m•
she rejected his advances — no hizo caso de sus insinuaciones6)in advance: to let sb know a week in advance — avisar a algn con ocho días de antelación
•
to book in advance — reservar con antelación•
the dish may be made in advance — el plato puede prepararse con anterioridad•
in advance of, to arrive in advance of sb — llegar antes que algnto be in advance of one's time — adelantarse a su época, estar por delante de su época
•
to pay in advance — pagar por adelantado•
to send sb on in advance — mandar a algn por delante•
thanking you in advance — agradeciéndole de antemano2. VT1) (=move forward) [+ time, date, clock] adelantar; (Mil) [+ troops] avanzar2) (=further) [+ plan, knowledge] potenciar; [+ interests] promover, fomentar; [+ career] promocionar; [+ cause, claim] promover; [+ person] (in career) ascender (to a)he has done much to advance our understanding of music — ha contribuido mucho a potenciar nuestros conocimientos musicales
3) (=put forward) [+ idea, opinion, theory] proponer, sugerir; [+ suggestion] hacer; [+ proposal] presentar; [+ opinion] expresarhe advanced the theory that... — propuso or sugirió la teoría de que...
4) (=hand over) [+ money] (as initial fee) adelantar, anticipar; (as early wages) adelantar; (as loan) prestar3. VI1) (=move forward) avanzar•
she advanced across the room — avanzó hacia el otro lado de la habitación•
to advance on sth/sb — (gen) acercarse a algo/algn, avanzar hacia algo/algnto advance on sth — (Mil) avanzar sobre algo
2) (=progress) [science, technology] progresar, adelantarse; [work, society] avanzar; [career] progresar; [person, pupil] hacer progresos, progresar; (in rank) ascender (to a)•
her film career was advancing nicely — su carrera cinematográfica progresaba bien or iba por muy buen camino•
despite his advancing years he was a good player — a pesar de su edad (avanzada) era un buen jugador3) (Econ) (=rise) [price] subir4.CPDadvance booking N — reserva f anticipada, reserva f por anticipado
advance booking office N — (Brit) taquilla f (de reservas or venta anticipada)
advance copy N — [of book] ejemplar m de muestra; [of speech] copia f (del discurso)
advance guard N — (=reconnaissance group) avanzada f ; (=lookouts) avanzadilla f ; (=mobile unit) brigada f móvil
advance man N — (US) (Pol) responsable de una campaña política
advance notice N — aviso m previo
meals can be provided with advance notice — con aviso previo, se preparan comidas
advance party N — (=reconnaissance group) avanzada f ; (=lookouts) avanzadilla f
advance payment N — anticipo m
advance publicity N — promoción f (antes del estreno, lanzamiento etc)
advance warning N — aviso m previo
* * *
I
1. [əd'væns, əd'vɑːns]a) \<\<person/vehicle/troops\>\> avanzar*; \<\<science/project/society\>\> avanzar*, progresarto advance on somebody/something — avanzar* hacia alguien/sobre algo
b) advancing pres p
2.
vt1) ( move forward) avanzar*, adelantar; ( further) \<\<knowledge\>\> fomentar, potenciar; \<\<interests/cause\>\> promover*2) ( suggest) \<\<idea\>\> presentar, proponer*; \<\<opinion\>\> dar*3)a) \<\<date/meeting\>\> adelantarb) \<\<money/wages\>\> anticipar, adelantar
II
1) c u (of person, army, vehicle) avance m; (of civilization, science) avance m, progreso m, adelanto mwith the advance of old age — con el paso de los años, a medida que envejece (or envejecía etc)
to make advances to somebody — hacerle* insinuaciones a alguien, insinuársele* a alguien
3) ca) ( early payment) anticipo m, adelanto madvance on something: they gave me an advance of £100 on my salary — me dieron un adelanto or anticipo de 100 libras a cuenta del sueldo
b) ( loan) préstamo m4) (in phrases)in advance: to pay in advance pagar* por adelantado or por anticipado; tickets are $10 in advance las entradas cuestan 10 dólares si se compran por adelantado; it was planned well in advance se planeó con mucha antelación or anticipación; thanking you in advance — agradeciéndole de antemano su atención
III
adjective (before n)a) ( ahead of time)advance booking is essential — es imprescindible hacer la reserva por anticipado or con anticipación
without any advance warning o notice — sin previo aviso
advance payment — pago m anticipado or (por) adelantado
b)advance man — (AmE Pol) relaciones m públicas
advance man o agent — (AmE Theat) agente m
См. также в других словарях:
product idea testing — /ˌprɒdʌkt aɪ dɪə ˌtestɪŋ/ noun the evaluation of a new product idea, usually by consulting representatives from all main departments in a company and interviewing a sample of consumers … Marketing dictionary in english
product idea — An idea for a possible product that the company can see itself offering to the market. If the idea is pursued, the product enters its development stage … Big dictionary of business and management
product idea — / prɒdʌkt aɪˌdɪə/ noun an idea for a totally new product or an adaptation of an existing one … Marketing dictionary in english
Product lifecycle management — (PLM) is the process of managing the entire lifecycle of a product from its conception, through design and manufacture, to service and disposal. [cite web title = About PLM publisher = CIMdata url = http://www.cimdata.com/PLM/aboutPLM.html ] PLM… … Wikipedia
Product naming — is the discipline of deciding what a product will be called, and is very similar in concept and approach to the process of deciding on a name for a company or organization. Product naming is considered a critical part of the branding process,… … Wikipedia
product — prod‧uct [ˈprɒdʌkt ǁ ˈprɑː ] noun 1. [countable] COMMERCE something useful and intended to be sold that comes from nature or is made in a factory: • Distributors for Amway sell numerous products, including cleaning and personal care products … Financial and business terms
Idea — • The word was originally Greek, but passed without change into Latin. It seems first to have meant form, shape, or appearance, whence, by an easy transition, it acquired the connotation of nature, or kind Catholic Encyclopedia. Kevin Knight.… … Catholic encyclopedia
Product certification — or product qualification is the process of certifying that a certain product has passed performance and quality assurance tests or qualification requirements stipulated in regulations such as a building code and nationally accredited test… … Wikipedia
idea — idea, concept, conception, thought, notion, impression mean what exists in the mind as a representation of something that it apprehends or comprehends or as a formulation of an opinion, a plan, or a design. Idea is the most comprehensive and… … New Dictionary of Synonyms
Product design — can be defined as the idea generation, concept development, testing and manufacturing or implementation of a product (physical object or service). Product Designers conceptualize and evaluate ideas, making them tangible through products in a more … Wikipedia
product concept — UK US noun MARKETING ► [C] an idea for a new product: »Once a great new product concept is born in the lab, make sure that the product is relevant to the customer target market. ► (also the product concept) [U] the belief that a good product will … Financial and business terms